590 B
590 B
Problem Framing Narrative
I am: [Key persona with 3-4 characteristics]
- [Pain point / characteristic 1]
- [Pain point / characteristic 2]
- [Pain point / characteristic 3]
Trying to:
- [Desired outcomes the persona cares most about]
But:
- [Barrier 1]
- [Barrier 2]
- [Barrier 3]
Because:
- [Root cause, stated empathetically]
Which makes me feel:
- [Emotions from the persona's perspective]
Context & Constraints
- [Geographic, technological, time-based, or demographic factors]
Final Problem Statement
- [Single, concise, empathetic summary sentence]