## Lean UX Canvas

### 1. Business Problem

[What business outcome are we trying to improve? State in terms of a measurable metric.]

### 2. Business Outcomes

- **Primary metric:** [metric + current value + target value + timeframe]
- **Leading indicator:** [metric that moves before the primary]

### 3. Users & Customers

- **Target user:** [specific role/persona with context]
- **Their current behavior:** [what they do today]
- **Underserved need:** [what's painful or missing]

### 4. User Outcomes & Benefits

If we solve this well, users will:
1. [behavior change or benefit]
2. [behavior change or benefit]

We'll know they got value when: [observable signal]

### 5. Solution Ideas

| Idea | Addresses | Effort | Confidence |
|------|----------|--------|------------|
| [idea 1] | [which need] | S/M/L | High/Med/Low |
| [idea 2] | | | |
| [idea 3] | | | |

### 6. Hypotheses

**We believe that** [solution idea]
**for** [target user]
**will achieve** [user outcome]
**We will know this is true when** [measurable signal + threshold]

### 7. Riskiest Assumption

[The single assumption that, if wrong, invalidates the hypothesis]

### 8. Experiment to Run

- **Type:** [PoL probe / A-B test / prototype test / concierge]
- **What we'll do:** [specific steps]
- **Success criteria:** [quantitative threshold]
- **Timeline:** [duration]

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